Sant Cugat del Vallès (Barcelona), Spain, October 29, 2025 – Fractus participated in the inaugural Talent Day held at Mercantic in Sant Cugat, joining companies, universities, and students in a shared commitment to expanding career pathways and strengthening the region’s innovation ecosystem.
As a company operating at the intersection of innovation, intellectual property, and global technology markets, Fractus used the day to do what matters most in talent engagement: be present, approachable, and ready to listen. Throughout the event, the Fractus team spoke with students about their ambitions, heard fresh perspectives, and answered questions – openly and directly – about how work in technology licensing creates real-world impact.
Accessibility that turns curiosity into career direction
Fractus emphasized the importance of being accessible in university-company fairs like Talent Day, where students benefit from direct conversation with professionals. These settings allow students to ask doubts, explore possibilities, and gain clarity on roles they may not have previously considered—particularly in specialized fields such as technology licensing.
“Talent doesn’t just need opportunities – it needs access,” said Marta Barba, Marketing director at Fractus. “When students can speak with us face-to-face, ask anything, and feel welcomed, they can better imagine themselves in this sector. That’s how interest becomes confidence – and confidence becomes a career choice.”
Opening doors to a high-impact sector
Technology licensing is a fast-growing and increasingly strategic discipline, enabling innovation to scale across industries by connecting inventors, companies, and markets through intellectual property. At Talent Day, Fractus showcased how licensing careers combine technology, business strategy, negotiation, and legal and market intelligence – offering students an opportunity to build careers that are both intellectually challenging and globally relevant.
A collective effort to retain and attract regional talent
Fractus extended its appreciation to the Sant Cugat del Vallès City Council for organizing the first edition of Talent Day, and to BIVA (Barcelona Innovation Valley Alliance) for its support, along with all participating partners and institutions. The company reaffirmed its commitment to collaborating with universities, public institutions, and industry peers to keep and attract talent in the region and ensure students can envision strong futures within the local tech community.
“Events like Talent Day are not just about recruitment,” added Marta. “They’re about building bridges – between education and industry, between ambition and opportunity, and between local talent and global innovation.”
About Fractus
Fractus is a technology company specializing in innovation and intellectual property licensing, helping enable the development and global adoption of advanced technologies.
